Overview

Indonesia’s MSMEs are the backbone of its economy, yet many still operate informally and lack access to essential knowledge and tools. Yayasan Allianz Peduli and LAB Foundation launched Allianz Setara to provide business, financial, and digital upskilling for MSMEs across the country, with a special focus on inclusion for people with disabilities.

The Challenge

Despite their economic contribution, many MSMEs especially those run by marginalized groups struggle with limited access to financial services, poor business infrastructure, and low digital adaptation. There was an urgent need for an accessible, practical, and empowering platform to accelerate their capacity for growth.

Our Approach

We designed Allianz Setara as a blended learning experience combining webinars, an online learning platform, and an intensive mentoring program. We prioritized inclusivity by ensuring materials and sessions were accessible to people with disabilities. The content focused on five key areas: product packaging, financial literacy, digital marketing, legality, and business scale-up.

What We Delivered

• A 5-part national webinar series for MSMEs
• LMS platform with interactive learning materials
• 1-month mentoring for Top 10 MSMEs
• Inclusion of over 700 participants with disabilities
• Final business pitching session with funding opportunity

We started with field research and inclusive outreach strategies to reach diverse MSME groups, including those led by people with disabilities. The program was designed to be practical, confidence-building, and easy to follow regardless of participant's digital or business literacy.

Project Output

The program successfully delivered 5 expert-led webinar sessions and 4 mentoring classes covering essential MSME topics including packaging, financial literacy, digital marketing, business legality, and scaling strategies. These webinars were complemented by an accessible learning management system (LMS) that engaged 553 active users across various regions. From a nationwide pool of 3,217 registrants, 10 selected MSMEs received one-on-one mentoring and business coaching, culminating in a pitching session where they earned seed funding and continued post-program support. The content and delivery were adapted to ensure accessibility for more than 700 participants with disabilities, setting a new standard for inclusive entrepreneurship learning.

Impact Highlights

• 3,217 MSMEs reached across Indonesia
• 700+ participants with disabilities empowered
• 553 users accessed the learning management system
• 10 MSMEs received seed funding and mentorship
• 100% mentees completed their business growth plans